MTV LATIN AMERICA
MTV LATIN AMERICA
Creative Direction:
✶ Elisa Schwarz
Elements:
✦ Paid Media Campaign Strategy
✤ Social Media Strategy
✽ Event Coverage
MTV Latin America’s Social Media Evolution for almost 10 years
For almost 10 years, we’ve been in partnership with Paramount - developing digital content and social media strategies for many of their priority properties, as well as the main MTV Latin America brand, since 2015.
Always being involved with our team of designers, copywriters, and analysts, we succeeded in generating an innovative, viral approach to how MTVLA is perceived online.
Nowadays, MTVLA has 4.1 million followers, with increased engagement by the minute that strengthen its positioning digitally with an user-driven content strategy in MTVLA’s top markets: Mexico, Colombia and Argentina.